7 Mar 2018Blog

You can’t build AI without moral choices

The technologies we build can be used for good or evil, and it’s up to each one of us to choose which side you want to be on. An acclaimed TED Conference speaker, Zeynep Tufecki joined Solita to discuss the questions we need to dare ask when creating future services and technologies.

Are the machine learning algorithms we create for ad targeting, facial recognition or predictive analytics just objective tools, or do they reflect the biases of their creators, strengthen social inequality and empower dictators? We need to invest more time into understanding what implications the systems we create have on our societies and businesses, and make sure we create a future we want our next generation to grow up in.